D & AD ha publicado los rankings de agencias y redes más premiadas en función de los resultados de los premios D & AD de 2018. Las listas principales incluyen las agencias de publicidad y diseño más premiadas, las compañías de producción, la red y los rankings de países. Por primera vez en la historia de los premios, se han calculado los rankings individuales para los Directores de Arte, Directores Creativos, Diseñadores y los copys más Premiados. Las clasificaciones se basan en los créditos que se envían junto a cada trabajo. Los puntos se asignan de la siguiente manera:
Wood = 3
Graphite = 6
Yellow = 9
Black = 12
Si dos o más agencias reciben el mismo número de puntos totales, el que obtenga el premio más alto será el mejor. Si los resultados son idénticos, se otorga el mismo lugar y se omite el siguiente. Al observar los resultados de este año en comparación con las cifras de 2017, observamos que Brasil, Nueva Zelanda e India entran al Top-10 de los 10 primeros países, lo que demuestra el amplio alcance de D & AD y destaca el desarrollo de un sector creativo tradicionalmente centrado en Occidente a otro más global.
Las 10 agencias de publicidad más premiadas son:
|
Rank |
Name |
City |
Nation |
Points |
|
1 |
BBDO New York |
New York |
United States |
138 |
|
2 |
McCann New York |
New York |
United States |
96 |
|
3 |
AMVBBDO |
London |
United Kingdom |
78 |
|
4 |
Wieden + Kennedy London |
London |
United Kingdom |
78 |
|
5 |
DAVID Miami |
Miami |
United States |
69 |
|
6 |
Jung von Matt AG |
Hamburg |
Germany |
57 |
|
7 |
adam&eveDDB |
London |
United Kingdom |
54 |
|
8 |
BBH London |
London |
United Kingdom |
45 |
|
9 |
Saatchi & Saatchi NY |
New York |
United States |
42 |
|
10 |
We Are Unlimited |
Chicago |
United States |
42 |
The top 10 Most Awarded Design Agencies …
|
Rank |
Name |
City |
Nation |
Points |
|
1 |
Jones Knowles Ritchie |
London |
United Kingdom |
27 |
|
2 |
The New York Times Magazine |
New York |
United States |
21 |
|
3 |
The Guardian |
London |
United Kingdom |
21 |
|
4 |
Local Projects |
New York |
United States |
9 |
|
4 |
la Repubblica |
Rome |
Italy |
9 |
|
4 |
Ben Cullen Williams |
London |
United Kingdom |
9 |
|
4 |
Stella McCartney |
London |
United Kingdom |
9 |
|
8 |
Re |
London |
United Kingdom |
9 |
|
8 |
Magpie Studio |
London |
United Kingdom |
9 |
|
10 |
Studio Sutherl& |
London |
United Kingdom |
9 |
The top 10 Most Awarded Production Companies …
|
Rank |
Name |
City |
Nation |
Points |
|
1 |
MJZ LA |
Los Angeles |
United States |
42 |
|
2 |
Riff Raff |
London |
United Kingdom |
39 |
|
3 |
Somesuch & Co |
London |
United Kingdom |
21 |
|
4 |
Revolver |
Sydney |
Australia |
18 |
|
4 |
Furlined |
Los Angeles |
United States |
18 |
|
6 |
Smuggler New York |
New York |
United States |
18 |
|
7 |
Solab Pictures |
Paris |
France |
15 |
|
8 |
Vice |
New York |
United States |
12 |
|
8 |
The Corner Shop |
London |
United Kingdom |
12 |
|
8 |
Good People Films |
Cairo |
Egypt |
12 |
The top 10 Network Rankings …
|
Rank |
Name |
Points |
|
1 |
BBDO Worldwide |
303 |
|
2 |
Ogilvy & Mather |
243 |
|
3 |
DDB Worldwide |
225 |
|
4 |
McCann Worldgroup |
174 |
|
5 |
TBWA Worldwide |
90 |
|
6 |
Saatchi & Saatchi |
69 |
|
7 |
Havas Worldwide |
66 |
|
8 |
Grey Group |
51 |
|
9 |
Publicis Worldwide |
51 |
|
10 |
J. Walter Thompson |
48 |
The top 10 Independent Network Rankings …
|
Rank |
Name |
Points |
|
1 |
Jung von Matt |
81 |
|
2 |
Wieden+Kennedy |
78 |
|
3 |
DENTSU |
78 |
|
4 |
Droga5 |
36 |
|
5 |
Hakuhodo |
33 |
|
6 |
Cheil Worldwide |
27 |
|
7 |
Serviceplan Group |
18 |
|
8 |
Blinkink |
9 |
|
9 |
AKQA |
6 |
|
9 |
Jones Knowles Ritchie |
6 |
The top 10 Country Rankings …
|
Rank |
Country |
Total Pencils |
Total Points |
|
1 |
United States |
194 |
972 |
|
2 |
United Kingdom |
165 |
720 |
|
3 |
Japan |
49 |
195 |
|
4 |
Germany |
46 |
186 |
|
5 |
Australia |
31 |
132 |
|
6 |
France |
37 |
132 |
|
7 |
Brazil |
25 |
90 |
|
8 |
New Zealand |
21 |
87 |
|
9 |
Singapore |
15 |
60 |
|
10 |
India |
9 |
48 |
The top 20 Most Awarded Art Directors…
|
Rank |
Name |
Organisation |
Points |
|
1 |
Lizzie Wilson |
McCann New York |
96 |
|
2 |
Dalatando Almeida |
AMVBBDO |
57 |
|
3 |
Richard Cruz |
DAVID Miami |
51 |
|
4 |
Robbin Ingvarsson |
TBWA\Media Arts Lab |
45 |
|
5 |
Maddy Kramer |
Saatchi & Saatchi |
42 |
|
5 |
Jacopo Biorcio |
Saatchi & Saatchi |
42 |
|
5 |
Erin Evon |
Saatchi & Saatchi |
42 |
|
8 |
John Larigakis |
DDB Canada |
42 |
|
8 |
Georgia Taylor |
We Are Unlimited |
42 |
|
8 |
Emily Walton |
We Are Unlimited |
42 |
|
8 |
Caitlin VanderKlok |
We Are Unlimited |
42 |
|
12 |
Nedal Ahmed |
BBDO New York |
39 |
|
13 |
Ruth Bellotti |
DDB Chicago |
36 |
|
14 |
Ajab Samrai |
Ogilvy & Mather Japan GK |
36 |
|
15 |
Pia Mader |
Jung von Matt |
30 |
|
15 |
Bianca Guimaraes |
BBDO New York |
30 |
|
17 |
KENTARO HARANO |
Hakuhodo inc. |
30 |
|
18 |
Franziska Krüger |
Jung von Matt |
27 |
|
18 |
Dany Rothemund |
Jung von Matt |
27 |
|
20 |
Sei Sugiyama |
Ogilvy & Mather Japan GK |
24 |
The top 20 Most Awarded Creative Directors…
|
Rank |
Name |
Organisation |
Points |
|
1 |
Dov Zmood |
McCann New York |
96 |
|
1 |
Vince Lim |
McCann New York |
96 |
|
3 |
Alex Grieve |
AMVBBDO |
81 |
|
4 |
Adrian Rossi |
AMVBBDO |
69 |
|
5 |
Tony Kalathara |
DAVID Miami |
63 |
|
6 |
Juan Javier Peña Plaza |
DAVID Miami |
60 |
|
6 |
Ricardo Casal |
DAVID Miami |
60 |
|
8 |
Nadja Lossgott |
AMVBBDO |
57 |
|
8 |
Nicholas Hulley |
AMVBBDO |
57 |
|
10 |
Ajab Samrai |
Ogilvy & Mather Japan GK |
54 |
|
11 |
Josh Bryer |
Host/Havas |
48 |
|
12 |
Arnau Bosch |
TBWA\Media Arts Lab |
45 |
|
13 |
Chad Baker |
Saatchi & Saatchi |
42 |
|
13 |
Daniel Lobaton |
Saatchi & Saatchi |
42 |
|
13 |
Kiko Mattoso |
Saatchi & Saatchi |
42 |
|
13 |
Max McKeon |
Saatchi & Saatchi |
42 |
|
13 |
Paul Bichler |
Saatchi & Saatchi |
42 |
|
13 |
Rafael Segri |
Saatchi & Saatchi |
42 |
|
19 |
Dean Lee |
DDB Canada |
42 |
|
19 |
John Hansa |
We Are Unlimited |
42 |
|
19 |
Jon Morgan |
We Are Unlimited |
42 |
|
19 |
Tony Davidson |
Wieden + Kennedy |
42 |
|
19 |
Vic Sanchez |
We Are Unlimited |
42 |
The top 20 Most Awarded Copywriters …
|
Rank |
Name |
Organisation |
Points |
|
1 |
Tali Gumbiner |
McCann New York |
96 |
|
2 |
Michael Hughes |
AMVBBDO |
57 |
|
3 |
Dan Flora |
DAVID Miami |
51 |
|
4 |
Kako Mendez |
TBWA\Media Arts Lab |
45 |
|
5 |
Blake Morris |
Saatchi & Saatchi |
42 |
|
6 |
Liza Rush |
We Are Unlimited |
42 |
|
6 |
Sarah Dembkowski |
We Are Unlimited |
42 |
|
6 |
Sarah Uchison |
We Are Unlimited |
42 |
|
9 |
Bryan Barnes |
BBDO New York |
39 |
|
10 |
Nathaniel Lawlor |
DDB Chicago |
36 |
|
11 |
Heiner Twenhäfel |
Jung von Matt |
30 |
|
12 |
Ajab Samrai |
Ogilvy & Mather Japan GK |
27 |
|
12 |
Anne-Marie Brandner |
Jung von Matt |
27 |
|
14 |
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