Gran Noche de la creatividad española con The Cyranos, Mccann Barcelona, ganadora de 2 Grandes Premios, Direct e Innovación, en Eurobest y logrando ser la segunda agencia del Festival tras Adán y eveDDB Londres. España ha ganado además 4 Oros, ( 3 Cyranos, 1 DDB Spain); 5 Platas (3 DDB, 2 The Cyranos), 5 Bronces (2 The Cyranos,2 TBWA; 1 DDB, 1 FCB Spain). El Triunfador y lider de The Cyranos McCann Barcelona, Leandro Raposo, explicaba así esta nueva agencia y las piezas ganadoras, en entrevista a El Programa de la Publicidad sobre sus éxitos y piezas en Cannes que ahora repiten en Eurobest…
Direct:
GP: TEATRENEU, PAY PER LAUGH, THE CYRANOS McCANN Barcelona,
Oro: ABORTIONTRAVEL, CELEM (EUROPEAN WOMEN’S LOBBY), SPANISH COORDINATION FOR THE EUROPEAN WOMEN’S LOBBY, DDB SPAIN Madrid
Plata: PAY PER LAUGH, TEATRENEU, THE CYRANOS McCANN Barcelona
Innovación:
GP: TEATRENEU, PAY PER LAUGH, THE CYRANOS McCANN Barcelona, SPAIN
Interactive:
Oro: en User Experience, PAY PER LAUGH, TEATRENEU, THE CYRANOS McCANN Barcelona
Oro: en Innovate use of technology, PAY PER LAUGH, TEATRENEU, THE CYRANOS McCANN Barcelona
Bronce: En Web Campaign, THE WOMAN WHO CAN’T WATCH MOVIES, CANAL +, FCB SPAIN Madrid
Bronce: Online Ad. WEB BANNER. SIGNSLATOR, ANICOLS, SPANISH SIGN LANGUAGE DEVELOPMENT ASSOCIATION, TBWA\ESPAÑA Madrid
Media:
Oro: En Use Of Media, PAY PER LAUGH, TEATRENEU, PAY PER LAUGH, THE CYRANOS McCANN Barcelona
Bronce: en Product & Service, PAY PER LAUGH, TEATRENEU, THE CYRANOS McCANN Barcelona
PR:
Plata: En Public Affairs & Lobbying, ABORTIONTRAVEL, CELEM (EUROPEAN WOMEN’S LOBBY), SPANISH COORDINATION FOR THE EUROPEAN WOMEN’S LOBBY, DDB SPAIN
Plata: En EVENTS & EXPERIENTIAL , para ABORTIONTRAVEL, CELEM (EUROPEAN WOMEN’S LOBBY), SPANISH COORDINATION FOR THE EUROPEAN WOMEN’S LOBBY, DDB SPAIN Madrid
Plata: En EVENTS & EXPERIENTIAL, PAY PER LAUGH, TEATRENEU, THE CYRANOS McCANN Barcelona
Bronce: En MEDIA RELATIONS. ABORTIONTRAVEL, CELEM (EUROPEAN WOMEN’S LOBBY), SPANISH COORDINATION FOR THE EUROPEAN WOMEN’S LOBBY, DDB SPAIN Madrid
En Gráfica:
Plata en Product & Service, a la campaña CARS & AUTOMOTIVE SERVICES, BOY, VAESA(VW).VOLKSWAGEN.DDB SPAIN Madrid
CARS & AUTOMOTIVE SERVICES, GIRL, VAESA(VW).VOLKSWAGEN.DDB SPAIN Madrid
CARS & AUTOMOTIVE SERVICES, DOG,, VAESA(VW).VOLKSWAGEN.DDB SPAIN Madrid.
En Radio :
Bronce Campaign: RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS, NOTARY LULLABY, McDONALD’S SISTEMAS DE ESPAÑA, TBWA\ESPAÑA Madrid
RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS, EXECUTIVE LULLABY, McDONALD’S SISTEMAS DE ESPAÑA,TBWA\ESPAÑA Madrid
RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS, TEACHER LULLAB, McDONALD’S SISTEMAS DE ESPAÑA, TBWA\ESPAÑA Madrid
Design
Bronce TYPOGRAPHY, HOMELESS FONTS, FUNDACIÓ ARRELS, THE CYRANOS McCANN Barcelona
Premios Especiales:
Advertiser of the Year: Volvo Trucks
Agency of the Year:
1. Adam & Eve DDB, London
2. The Cyranos McCann, Barcelona
3. Forsman & Bodenfors, Stockholm
Independent Agency of the Year:
1. Forsman & Bodenfors, Stockholm
2. Kolle Rebbe, Hamburg
3. Jung von Matt, Hamburg
Network of the Year:
1. DDB
2. Publicis
3. McCann
The Eurobest Golden Palm:
1. Folke, Stockholm
2. Academy Films, London
3. MJZ, London
Media Network of the Year:
1. Starcom MediaVest Group
2. PHD
3. OMD