La campaña la presentó MADE “R for Respect” para la línea Fiat Sporting. Se trata de una campaña en que la firma italiana presenta este coche como el más respetado entre mafiosos y lumpen.
Ficha Técnica
Cliente: Fiat
Agencia: Made
Productora: The Maestros
Director Creativo: Sergio Sharpe y Fernando Sánchez
Director: Rodrigo Valdés
Director de Cuentas: Ernesto Rosillo
Clientes: Carlos Quezada, Jesús Gallo, Esperansita Bejnarowicz y Magalia García.
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