Se trata de la adjudicación de la Creatividad para la campaña de proximidad de las Fuerzas Armadas, reconocimiento y apoyo al Reclutamiento durante 2012, a McCann Erickson SA por 470.000 euros. por ser la oferta más ventajosa para la administración, según la resolución. Importe total ofertado (con impuestos) 384.929,79 euros.
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